Websites · Ads · Marketing

Let’s take
your business
Vertical.

Modern websites, paid ad campaigns, and AI-powered marketing tools built for small businesses, contractors, and the trades. Done right, priced fair.

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Services

What We Do

01

Website Design & Hosting

Custom-built, fast-loading websites that convert visitors into customers. We handle design, build, and ongoing hosting — you focus on running your business.

Free build · $50/mo hosting
02

SEO & Local SEO

Get found by the customers in your zip code who are already searching for what you do. GBP optimization, weekly posts, review responses, citation cleanup, monthly action reports.

$69/mo
03

Social Media Shorts/Ads

9:16 vertical video ads for Reels, TikTok, Shorts, and Facebook. Length-tiered pricing per clip, with monthly plans for regular volume.

From $15/clip · From $45/mo
04

Review Management

Powered by ReplyCaddy — AI-driven Google review responses that keep your reputation sharp without taking time from your day.

From $14/mo · Learn more →
About

Built for the people who build everything else.

Vertical AI is a small-business marketing studio focused on one thing: making sure local shops, contractors, and tradespeople have the same caliber of digital presence as the national brands competing for the same customers.

We don’t do enterprise. We don’t do retainers you can’t cancel. We do clean websites, smart ads, and honest work — built around how you actually run your business.

Based In
Philadelphia, PA
Focus
Trades & Local
Approach

  • Direct

    You talk to the person doing the work. No account managers, no handoffs, no middlemen.

  • Fair

    Transparent pricing, no contracts, cancel anytime. We earn the relationship monthly.

  • Modern

    AI tools and automation that save time without losing the human touch your customers expect.

Packages

Honest pricing.
Real work.

Pick what you need. No contracts, cancel anytime. Every project starts with a real conversation — no funnels, no high-pressure sales calls. Want something custom? We’ll build a package that fits.

Most Popular
Website + Hosting
A modern, fast, mobile-ready website — built free, hosted monthly.
FREE Build
$50/month hosting
  • Custom 5-page website built for your business
  • Hosting, SSL, and domain setup
  • Mobile-ready, fast, SEO-foundation built in
  • Contact form + email quote requests included
  • Minor edits included (text + image swaps; new pages or features quoted separately)
  • À la carte add-ons available — see below
Get Started
Get Found · Local SEO
SEO & Local SEO
Real local SEO work that gets you found by customers in your zip code. No ranking guarantees — just the work that actually moves the needle.
$69/month
Replaces $1,500+/mo agencies
  • GBP setup, cleanup & ongoing management
  • Weekly Google Business posts + photo refresh
  • Review responses within 24h (ReplyCaddy-powered)
  • Monthly competitor + visibility audit
  • Monthly action report — specific recommendations
  • Local pack ranking tracking
  • Schema markup + on-site SEO
  • You always own your profile
  • Month-to-month, cancel anytime
Get Started
Reviews
ReplyCaddy
AI-powered Google review responses that keep your reputation sharp.
From$14/month
7-day free trial
  • AI replies in your business’s tone
  • Auto-Pilot mode for hands-off operation
  • Handles 5-star thank-yous & 1-star recovery
  • Email alerts before anything posts
  • Cancel anytime
Visit ReplyCaddy →
Social Media
Social Media Shorts/Ads
9:16 video ads for Reels, TikTok, Shorts, and Facebook. Same AI tools the agencies use — without the agency markup.
Per clip
15 seconds$15
20 seconds$22
30 seconds$32
45 seconds$47
5-pack · save up to 16%
5× 15ssave $10$65
5× 20ssave $15$95
5× 30ssave $25$135
5× 45ssave $35$200
Monthly plans
Starter4 clips / mo$45/mo
Volume6 clips / mo$60/mo
  • Next-business-day delivery per clip
  • 1 free revision per clip
  • Licensed background music included
  • 5-packs save up to 16% — pay once, redeem on your schedule
  • Monthly plans assume 20s clips — adjust to 15s (−$7), 30s (+$10), or 45s (+$25) per clip
  • Cancel anytime on monthly plans
Or talk to us first →
Best Value · Save $50/mo
The Vertical Package
Everything you need to run a modern small business online — one monthly price, one team, one phone number to call.
$129/month
Free website build · No setup fees · Cancel anytime
  • Full website + hosting
  • Ongoing SEO & local search (with review responses)
  • Social Media Shorts/Ads — 6× 20s clips/mo · longer clips at upgrade rate
  • Direct line to me — no agencies
  • Priority response & updates
Start the Conversation
SEO Comparison

What you actually get for $69/mo.

Comparing capability, not outcomes. Anyone promising guaranteed Google rankings is selling you something Google doesn’t sell.

What’s included
Vertical AI$69/mo
DIY$0 + your time
Marketing Agency$1,500–$3,500/mo
Fiverr / Cheap SEO$50–$150 one-off
Profile setup & cleanup
Done by us
If you have time
Yes
One-off only
Weekly GBP posts
Every week
Drops off month 2
Yes
No ongoing
Photo updates & refresh
Ongoing
Forgotten
Sometimes
Not included
Review responses (24h)
AI-drafted (ReplyCaddy)
If you remember
Generic templates
Not included
Competitor visibility audit
Live + monthly
Hard solo
Quarterly slide
Not included
Monthly action report
Specific actions
You’re on your own
Vague reports
Not included
Local pack ranking tracking
Monthly
Manual only
Sometimes
Not included
Schema markup + on-site SEO
Included
Skill required
Sometimes
Surface only
You own your profile
Always
Yes
Sometimes lost
Yes
Cancel anytime, no contract
Month-to-month
N/A
6–12 mo contracts
One-off
No ranking guarantees from anyone. Anyone selling those is lying — or risking your account.
Optional · Stack any of these

Website Add-ons

Add to your $50/mo Website + Hosting plan. Mix and match — pay only for what you actually want.

AI Chatbot
Auto-answers FAQs and qualifies leads 24/7 in your business’s voice. Hands off to email when it’s a real conversation.
$30/mo
SMS Lead Alerts
Texts your phone the second a lead fills out the contact form. No more leads dying in your inbox.
$10/mo
Online Booking
Cal.com or Calendly embed — customers self-book a time directly on your site.
$10/mo
Photo Gallery
Before/after galleries with self-serve admin upload. Big visual proof for trades and contractors.
$20/mo
Google Reviews Widget
Latest 3 Google reviews from your business profile, embedded on your homepage.
$10/mo
Google Reviews Widget is free for clients on the ReplyCaddy plan ($14/mo) — we already have the data.
Not sure what you need? Just reach out. I’ll take a look at your business and tell you straight what would actually move the needle — even if that means recommending a smaller package or nothing at all.
No contractsCancel anytimeFounder-ledPhilly-based
How It Works

Process

01
Discovery
A short, no-pressure conversation about your business, your customers, and what you actually need. No forms, no sales script.
02
Proposal
A clear, fixed-price proposal with exactly what’s included, what it costs, and when it’ll be done. No surprises.
03
Build
Fast turnaround using modern AI tools, paired with the kind of hands-on attention only a small studio can give.
04
Launch & Support
We launch, train you on whatever you need, and stay available month-to-month if you want ongoing help — no contracts, ever.
Get In Touch

Let’s build
something real.

Tell me about your business and what you’re looking for. Real reply, no funnel — usually within one business day.

Or email directly
kyle.mccabe@verticalaillc.com
Company
Vertical AI LLC
Based In
Philadelphia, PA